Advocacy Campaigns

Combating Misinformation, Advancing Proactive Policies in Illinois & Vermont

2019-11-08T17:34:46-05:00July 25th, 2019|Advocacy Campaigns, Impact, Proactive Policy on Abortion Access, Uncategorized|

In 2019 Illinois and Vermont passed bold legislation that protects and enshrines the right to reproductive health care. NIRH launched digital campaigns in Illinois and Vermont to celebrate this groundbreaking legislation and to guard against potential backlash by promoting accurate information about the laws.

Abortion Without Punishment Campaigns

2019-06-19T16:46:27-05:00March 12th, 2019|Advocacy Campaigns, Decriminalizing Self-Managed Abortion, Impact|

With the implications of a gutted Roe, and fewer abortion clinics open and accessible, we now face the perfect storm for the criminalization of women and medical professionals for seeking or providing abortions. Archaic laws criminalizing abortion could become enforceable and states could introduce new legislation to ban abortion outright, as they have in Ohio. In 2018 and 2019, NIRH supported statewide campaigns in Ohio, New York, and Michigan to decriminalize people seeking abortions and providers who offer abortion care.

Combating Misinformation, Advancing Proactive Policies

2019-06-19T16:46:27-05:00March 11th, 2019|Advocacy Campaigns, Impact|

Following the successful passage of the Reproductive Health Act, opponents of abortion access began spreading lies and misinformation about the law in an effort to push their anti-abortion agenda and halt similar progress in other states. In response to the web of misinformation spun by those who would like to see abortion criminalized, NIRH launched an aggressive ad campaign in Massachusetts, New York, Virginia, and Washington, DC to set the record straight on the RHA and other proactive legislation.

NIRH Digital Campaign Educates Public About New York’s Outdated Self-Managed Abortion Law

2019-11-08T18:25:01-05:00November 14th, 2018|Advocacy Campaigns, Communications Strategy, Decriminalizing Self-Managed Abortion, Impact|

In October 2018 NIRH launched a month-long education campaign to inform the public about New York’s outdated abortion laws. Before the Reproductive Health Act passed in 2019, New York was just one of a handful of states with laws from the 1800s still on the books that criminalized self-managed abortion performed without a medical provider. [...]

Public Campaign on the Criminalization of Abortion: How Much Time

2019-06-19T16:46:43-05:00July 1st, 2016|Advocacy Campaigns, Communications Strategy, Impact|

Since 2008, NIRH has engaged in an ongoing campaign to inform supporters about the threat posed by anti-abortion movement to criminalize women who access abortion care. In 2016, in an attempt to educate the public about the Republican National Committee (RNC) platform’s implications for women who have abortions, NIRH launched an aggressive, multi-platform advocacy campaign [...]

Exposing the Anti-Choice Agenda through a Google Chrome Extension

2016-02-17T16:39:01-05:00February 17th, 2016|Advocacy Campaigns, Communications Strategy, Impact|

Tired of seeing the fraught term “pro-life” used ubiquitously and incorrectly, we conceived of this Google Chrome extension to shift the language of the discussion towards a more accurate framework. When downloaded, this Google Chrome extension will change any instance of “pro-life” to “anti-choice,” revealing the phrase for what it is: an attempt to stop women [...]

Public Education Campaign: Back Up Your Birth Control

2011-02-21T14:48:58-05:00February 21st, 2011|Advocacy Campaigns, Communications Strategy, Impact|

For twelve years, NIRH ran the Back Up Your Birth Control campaign, turning it into the leading national educational effort to raise awareness of and expand access to EC. Emergency contraception (EC) is one the most misunderstood and maligned forms of contraception available to American women today. The Back Up Your Birth Control campaign emerged [...]

Public Education Campaign: Maybe the IUD Campaign

2019-06-19T16:47:01-05:00February 21st, 2010|Advocacy Campaigns, Communications Strategy, Impact|

In 2010, the National Institute launched a project to increase knowledge of IUDs among young New York City women (ages 16–25)—a group with high rates of unintended pregnancy and low use of long-acting reversible contraceptives. Developed with the insights gained from focus groups with teens and young women (ages 16-24 years), along with the input [...]